4 Amazing Careers You Can Pursue With a Master’s in Advertising Strategy & Planning
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4 Amazing Careers You Can Pursue With a Master’s in Advertising Strategy & Planning

Wed 26 Jul 2017

4 Amazing Careers You Can Pursue With a Master’s in Advertising Strategy & Planning

A Market Research Career is Within Reach with an Online MA in Advertising Strategy
Pursue a Career in Advertising Management with a Master’s in Advertising Strategy & Planning
Flexible Learning Programmes Can Help You Discover Your Knack for Content Development
Falmouth’s Online Master’s in Advertising Equips Graduates for Smart Ad Spending

Whether or not a course offers strong prospects for career development is a key consideration when choosing a Master’s programme. You want to know that the investment of your time and money will pay off and help you boost your career—whether this means changing industries, earning a coveted promotion, or proving your strategic prowess.

The online, flexible learning Master’s in Advertising Strategy & Planning at Falmouth is structured to ensure that all students can access the knowledge, skills, and support they need in order to succeed in a wide range of advertising-related careers. Here are four of the most exciting directions that the careers of Falmouth’s MA graduates could take.

A Market Research Career is Within Reach with an Online MA in Advertising Strategy

The market research field has a wide range of job types and roles with positive growth outlooks. Focusing on data and information gathering and developing research-driven advertising and marketing strategies, market research careers—such as that of a Market Research Analyst—can be a great fit for MA graduates who are especially drawn toward the quantitative side of the advertising industry.

Pursue a Career in Advertising Management with a Master’s in Advertising Strategy & Planning

With a projected 5% increase in job availability from 2014-2024, advertising management is a worthwhile goal for MA graduates to set. Falmouth’s online Master’s in Advertising Strategy & Planning prepares students with modules in Marketing & Brand Strategy, as well as Agency Practice & Management, ensuring that they have the strategic and organisational vision required to be successful advertising managers. Furthermore, the diverse cultures and ideas brought to the table by Falmouth’s students—who come from various parts of the world—will help develop this vision from a truly global perspective.

Your classmates at Falmouth will help you develop a global strategic perspective

Flexible Learning Programmes Can Help You Discover Your Knack for Content Development

An online MA in Advertising Strategy can also be very helpful to the careers of more creatively-oriented students. Advertising strategy can only be executed through the development of engaging, creative, and smart advertising content. Content strategists, as well as those in lead multimedia, writing, and editing roles, need an understanding of how creative and strategic principles complement each other. Falmouth’s programme module in Communication Strategy & Creative Development provides students with the nuanced insight that all leaders in advertising content development need in order to drive successful campaigns.

Falmouth’s Online Master’s in Advertising Equips Graduates for Smart Ad Spending

One of the most important components of an effective advertising strategy is the finite details of who will be shown particular advertisements and when. A Master’s degree in advertising strategy can be greatly beneficial to media buyers, digital marketing managers, paid search specialists, and any other professional who oversees ad and media spending. For instance, Falmouth students complete a module in Media Strategies & Channels, which can help students gain insight into the role that all different communication channels can play in paid advertising. Flexible learning programmes such as Falmouth’s Advertising Strategy & Planning MA help students develop the strategic perspective and industry know-how that every forward-thinking, multi-channel advertising professional needs.

Use the knowledge from your online MA to pursue a career in media buying

Want to find out what a Master’s in Advertising Strategy & Planning can do for your career?

Contact Falmouth University today!